FOR IMMEDIATE RELEASE
HEROCLIX CELEBRATES FIFTH ANNIVERSARY WITH
MASSIVE SUMMER EVENT
January 16, 2007 (SEATTLE)
- WizKids Inc. announced today that it would
begin celebrating the fifth anniversary of
HeroClix® with a massive summer schedule of
events. These events will generate a
tremendous amount of excitement with players
and retailers by combining an all-new
tournament format with some of the best
prizes ever offered for HeroClix in-store
play.
The series is scheduled to begin in July
2007 to coincide with the release
of the Marvel™ HeroClix: Avengers set, when
participating retailers can run
a worldwide tournament event called “The
Coming of Galactus™.” This event
is specifically designed to push in-store
play for HeroClix events for both
veterans and younger players.
“This unprecedented event is designed to
offer an engaging gaming experience
with high stakes for HeroClix players and
comic fans. Because of the
extremely limited way that this colossal
Galactus will be offered, it will
be the most collectable piece we have ever
done,” said WizKids® President
Lax Chandra. “It will all take place in the
optimal environment for such an
event ‹ the retail stores that support the
Marvel HeroClix: Avengers
release, which we promise will be full of
surprises.”
The initial round of events will feature
never-before-seen participation
prizes and an updated, contemporary repaint
of the ever-popular Marvel
HeroClix Galactus colossal figure as the
grand prize. The Marvel HeroClix
Galactus figure will not be sold or offered
as a retail item by WizKids.
The six-week event will be run as follows:
Weeks 1 – 4
* Each week, retailers will run two Sealed
events: one for young HeroClix
players and one for older HeroClix players.
The youth-oriented events will
be run using simplified HeroClix rules.
* Each week, participants will receive an
all-new, exclusive HeroClix
“Herald of Galactus” sculpt, beginning with
the Silver Surfer™! Players
will not want to miss a week because they
can swap a figure pulled from a
Sealed Booster with the Herald they received
the previous week!
Week 5
HeroClix players ages 14 and under will play
in a Sealed event. The winner
will receive the updated HeroClix Galactus
colossal figure!
Week 6
All HeroClix players will participate in an
event to receive the second
Marvel HeroClix Galactus, using WizKids’
official tournament rules.
Each qualifying retailer will receive a
prize kit to run the entire
tournament. Retailers who participate fully
and run and report events to
WizKids properly will also get a free set of
Galactus and his four Heralds
for their store when the promotion ends.
“Retailers have been asking us for
more participation in our HeroClix Approved
Play,” said Mark Tuttle,
HeroClix brand manager. “The Coming of
Galactus event will help support
product sales, attract new players with
incredible prizes and reward the
retailer for participating.”
More details on the Coming of Galactus event
will be announced soon, with
the full plan announced at Games Expo 2007
in Las Vegas this March. Fans of
WizKids’ other HeroClix lines won’t be left
out, as another “conqueror from
the stars” attacks in September 2007 and
another six-week event series
begins!