CHAOTIC® TRADING CARD GAME
LAUNCHES ORGANIZED PLAY PROGRAM

2009 Chaotic World Championship Yearlong Tournament Kicks Off April 4th  With Special Pre-Release Events for the New
"M'arrillian Invasion: Turn of the Tide™" Booster Series

Registration Opens on Official Organized Play Website www.TCDOP.com

NEW YORK (March 18, 2009) - 4Kids Entertainment, Inc. (NYSE:KDE) and its majority-owned subsidiary TC Digital Games LLC have established the first-ever Chaotic Organized Play Program and have launched its companion Website, www.TCDOP.com, as the official destination for news, information, tournament and event schedules for Chaotic Organized Play across the U.S. and Canada. 

Kicking off the Organized Play Program will be special Pre-Release events on April 4th, which will provide fans with a preview of the latest Chaotic booster series, entitled M'arrillian Invasion: Turn of the Tide, at participating hobby stores throughout North America.  For a $20 entry fee, players will receive a participation promo card, five booster packs of previously unreleased cards, and a Chaotic Starter Deck to play in the Pre-Release tournament events.  

The core of the Organized Play Program will center around the road to the 2009 Chaotic World Championship.  The buildup to the ultimate tournament will start with Regional Championships in April, followed by Battledrome Qualifiers in June, where eligible players will compete for a top spot and the opportunity to play in the Battledrome Championships.  The winner of each Battledrome Championship will earn a spot in the Chaotic World Championship and the chance to play for more than $10,000 in prizes.

Another way to earn the opportunity to play in the 2009 Chaotic World Championship will be to finish in the top eight of one of three Perim Tours tournaments.  These competitions will be open to all eligible players and will be the largest in scale.  They will also have the most exciting prizing structure for all preliminary tournaments, with over $5,000 in prizes up for grabs.           

Additionally, a Chaotic "Demo Days" program will kick off in late March at some 150 comic and hobby stores in the U.S. and Canada.  Each event will begin with a demo session teaching how to play Chaotic.  Once players have learned how to play the game, for a small entry fee, players will have the opportunity to test their skills and enter into a sealed deck tournament for prizes.  Hobby stores will be able to register on the TCDOP.com Website to run these types of events at their stores.

During 2008, the revolutionary Chaotic Trading Card game (TCG), which integrates an in-person collectible card game with an online multi-player experience, established itself as the #1-selling TCG in Canada and among the top five trading card games sold at mass retailers in the U.S.  Each Chaotic trading card is printed with a unique alphanumeric code that enables players to upload their personal card collection onto www.chaoticgame.com.  Supported by the animated television series airing Saturday mornings on TheCW4Kids, Chaotic connects traditional trading card elements with state-of-the-art technology to create a one-of-a-kind interactive gaming experience.

For more information about the Chaotic trading card game, visit www.ChaoticGame.com.  For more information about the Chaotic Organized Play Program, visit www.TCDOP.com.