BELLEVUE, WA - February 02, 2011 - As Ash and Pikachu™ prepare for their all-new adventures in the latest TV season, Pokémon: Black & White, head to participating Toys"R"Us stores in the United States and Puerto Rico now through February 13 for a special opportunity to bring Ash's Pikachu home on your Nintendo DS™ system. This special digital character distribution for the Pokémon™ Diamond, Pearl, Platinum, HeartGold, or SoulSilver Version games celebrates the incredible friendship between Ash and Pikachu and the many future adventures they'll have together as they discover never-before-seen Pokémon throughout the Unova region in the new animation on Cartoon Network.

Details for receiving Ash's Pikachu:

What: Ash's Pikachu digital character distribution. This Pikachu knows moves like Thunderbolt, Iron Tail and Volt Tackle - just like Ash's on TV!

Where: Toys"R"Us stores nationwide.

When: Now through February 13.

How: Players must have a Nintendo DS™, Nintendo DSi™ or Nintendo DSi XL™ system and their own copy of the English language versions of Pokémon Diamond, Pearl, Platinum, HeartGold or SoulSilver Versions video games (each sold separately).

Players must have acquired the Pokédex within their game.

Players must have no more than two Wonder Cards in their possession.

Visit participating U.S. or Puerto Rico Toys"R"Us stores during the designated distribution period.

Be sure to tune into Cartoon Network Saturday, February 12, at 9:00 a.m. for the two-episode premiere of Pokémon: Black & White!

For more information about the Ash's Pikachu digital character distribution in Canada, please visit http://www.pokemongoldsilver.com/ca/#/news/ashspikachu/

For more information about Pokémon, please visit www.pokemon.com.