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JAKKS
Pacific Adds Yu-Gi-Oh! Property To Award-Winning TV
Games Line
MALIBU, Calif., June 15 /PRNewswire-FirstCall/ -- JAKKS Pacific, Inc. (Nasdaq: JAKK) announced today that the Company has signed a licensing agreement with 4Kids Entertainment Inc. (NYSE: KDE) to develop and market Plug It In & Play TV Games® products based on the Yu-Gi-Oh!(TM) property. Plug It In & Play TV Games units are gaming systems that contain multiple games in one single controller. "Since its launch, the Yu-Gi-Oh! brand has cultivated an incredibly wide following," said Jennifer Richmond, senior vice president of licensing and media, JAKKS Pacific, Inc. Richmond continued, "JAKKS seeks to continue to build on the success of its TV Games(TM) brand with this new property. We are pleased to be able to add Yu-Gi-Oh! TV Games to our award-winning TV Games roster." TV Games controllers plug into the A/V jacks of any standard television set. All that is needed are batteries and a TV -- no videogame consoles are required. Simply plug the TV Games(TM) product into the A/V jacks of any standard television set, turn it on and play! The lightweight, compact, all-inclusive controller houses a combination of videogames with all of the hardware built right in. This technology allows gaming fans to enjoy a number of videogames with just one single purchase. Originating in Japan, Yu-Gi-Oh! is a leading television series, trading card game, toy and video game franchise. Yu-Gi-Oh! is the exciting story of a boy named Yugi and his friends who are obsessed with a card game in which players pit monster against monster in high intensity duels.
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